8 October 2018
Virgin Money Giving – major website update
The fundraising platform is looking to raise awareness of improvements to its website to make it easier to attract donations.
Fundraising website Virgin Money Giving is to launch a promotional push to raise awareness of its updated website.
The online advertising campaign starts on October 8 to promote an overhaul of its website, which includes a redesign that is optimised for mobile and tablet.
The campaign also includes the release of a YouTube film showcasing the different ways people are looking to raise money, from parachuting to swimming events.
Already the online improvements have seen a 34% rise in donations for those fundraising on the site, says Virgin Money Giving.